Host A Webinar -
It's Easier Than You Think!
Published by Stephen Beck
Want to host a webinar? Great! There are three things you must
do in order to successfully hold a webinar...
1. Host a webinar
2. Conduct a webinar
3. Produce a webinar
Host a Webinar
Before you can show your information to hundreds of people at
the same time, you have to choose a webinar hosting company.
There are several including
GoToWebinar, Web Ex, Omnovia, Adobe
Connect and so on.
Most webinar hosting companies require your attendees to
"register" for your webinar. You decide how much information you
require for the registration, but here is a million dollar tip.
If you require FULL CONTACT information, then you can remind
your attendees the day of the webinar with an email ...or even
an automated phone call using VoiceShot. How cool is that!
And if you have required their address as part of the
registration, you can send them a piece of direct mail after the
webinar to encourage more sales. You could even pick up the
phone and call a few of your attendees to generate more sales!
So a webinar hosting company not only allows you to "register"
your attendees, they also provide the technology so that your
attendees can see your computer screen and hear your voice
(either over the phone or by computer mic).
Conduct a Webinar
Once you chosen your webinar host and set up your webinar, next
you will actually conduct your webinar. Usually this means your
power point in "slide show" or "presentation" mode, but don't be
afraid to show other things such as a spreadsheet, your favorite
web sites on the internet and even a video or two.
Here's a warning about videos. Full-motion video will lag on
most webinar hosting platforms, but the sound won't. So if you
have a testimonial from a successful student or client you want
to show, go for it! The video portion may not be in sync with
the audio, but they will see the person and hear his voice and
that is very powerful for sales.
Another tip when conducting a webinar is to use the "polls"
feature. Your attendees will love the interaction and you will
get a good sense of where their obstacles are. If you identify
their problem and then offer the solution, you will have a VERY
Produce a Webinar
After your live webinar, you want to make a replay available.
Not only is this common courtesy for those who could not attend
live, but you will also generate more sales because some will
watch it over again and even share the webinar replay with their
So, to produce a webinar replay, you need to record the webinar
on a separate computer using a software called Camtasia. The
second computer logs in as an attendee, hit the record button
and away you go.
You will want to separate the recording into 8-10 minute chunks
to avoid buffering probelms for your viewers and then render the
files in swf format. Camtasia allows you to combine these swf
files into an attractive table of contents that makes it perfect
So there you have it...host a webinar, conduct a webinar and
produce a webinar. It is really not that complicated and can
make you a ton of money if you do it right!
about Stephen Beck...
Stephen Beck is an expert on showing individuals and small businesses how to
explode their sales using webinars! He invites you to an amazing FREE weekly
webinar to discover how to host a
webinar for maximum profit. Hurry, these fill up fast! Lock in your spot here:
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